Virgin Atlantic is launching the Virgin Atlantic Passport Challenge on Strava – a global fitness-meets-travel rewards challenge inviting participants to turn movement into premium travel experiences. Beginning Wednesday, May 6, Strava users who log the most miles during the challenge period will be entered to win 1 million Virgin Points. Points can be redeemed for future travel with Virgin Atlantic and across the broader Virgin Red ecosystem, including flights from the US to the UK, Virgin Hotels stays, sailings with Virgin Voyages and more.